Pure U

Lipliner "Warm Clay"

5 g

    A creamy-soft lipliner with an integrated brush that gently defines the lips, blends effortlessly, and ensures a naturally emphasized, long-lasting look.

    Skin Type: Suitable for all skin types, especially for sensitive and dry lips.

    Regular price
    CHF 14.00
    Regular price
    Sale price
    CHF 14.00
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    Why we love it

    • Creamy-soft texture for a gentle and natural lip definition
    • Blends effortlessly for particularly soft lip contours
    • Lasts at least five hours without feeling unpleasantly dry
    • Integrated brush for especially soft and natural transitions
    • For contouring, blending, or filling in the entire lips
    • Perfectly combinable with PURE U's nourishing Balmy Lip Tints
    • Two versatile shades for natural and defined lip looks
    • Vegan formulation with natural ingredients, fragrance-free

    Skin type

    Which lips is the Soft Lipliner suitable for?

    • All skin types: The creamy texture applies smoothly and is suitable for various lip needs
    • Sensitive lips: The formula is fragrance-free, and PURE U specifically designs its products for sensitive skin
    • Dry lips:The smooth texture applies gently without tugging on dry areas of the lips
    • Normal lips: Ideal for precise contouring, gentle definition, or filling in the entire lips
    • Mature lips: The creamy, blendable texture allows for softly drawn contours and a naturally defined finish

    In short: Suitable for all lips, especially beneficial for sensitive and dry lips, as well as anyone who prefers a soft, natural-looking lip definition.

    Naturally well explained

    Soft Lipliner – Gentle definition for naturally accentuated lips.

    A creamy-soft lipliner that defines and contours the lips without leaving harsh lines. The smooth texture glides effortlessly over the lips, blends easily and creates a softly drawn, naturally fuller look. The integrated brush can be used to gently blend the colour or distribute it over the entire lip.

    Warm Clay
    A warm, muted brown-rose shade for more depth and definition. Ideal for natural nude looks and as a base for warmer lip colours.

    Active ingredients & effects of the Soft Lipliner:

    • Hydrogenated Castor Oil: Plant-derived texturiser that contributes to the smooth consistency and ensures the lipliner glides comfortably over the lips
    • Carnauba Wax: Plant-derived wax that gives the formulation structure and hold and contributes to an even colour release
    • Vitamin E: Antioxidant ingredient that supports the formulation and at the same time provides nourishing properties for the lips
    • Mineral and other colour pigments: Provide the two shades Milky Tulip and Warm Clay and enable a defined, even colour release
    • Creamy wax base: The balanced combination of various waxes and texturisers makes the lipliner soft and blendable before the colour sets on the lips

    What makes the Soft Lipliner so special:

    • Soft instead of waxy: Creamy texture for comfortable application
    • Naturally defined look: Accentuates the lip shape without appearing harsh or overdrawn
    • Enough time to blend: The texture can be worked with before it sets
    • 2-in-1 design: Lipliner and integrated brush in one product
    • Fragrance-free: Especially nice for those who prefer fragrance-free lip make-up
    • Vegan: The formulation is completely vegan according to PURE U

    In short: A creamy, long-lasting lipliner with an integrated brush that gently defines the lips and blends effortlessly for a naturally soft, drawn look.

    Application

    Apply to clean, dry lips. For a defined lip shape, first trace the natural contour and then gently blend the line with the integrated brush.

    For a more intense look, lips can be fully filled in with the lip liner. Then wear alone or combine with a Balmy Lip Tint.

    Ingredients

    CASTOR OIL
    Hydrogenated castor oil contributes to the lip liner's smooth, creamy texture and ensures it glides evenly over the lips. At the same time, it promotes a pleasantly soft skin feel.

    CARNAUBA WAX
    This plant-based wax from the leaves of the carnauba palm gives the lip liner structure and stability. It supports an even color payoff and helps the contour adhere reliably to the lips.

    VITAMIN E
    Vitamin E has antioxidant properties and helps protect the lips from oxidative stress. At the same time, it supports the nourishing properties of the formulation.

    MINERAL PIGMENTS
    Iron oxides and mineral pigments provide natural coloring and enable an even, defined color payoff. Depending on the shade, this creates a soft rosé or warm brown-rosé tone.

    INCI:
    C9-12 Alkane, Bis-Behenyl/Isostearyl/Phytosteryl Dimer Dilinoleyl Dimer Dilinoleate, CI 77891, Mica, Sucrose Tetrastearate Triacetate, Hydrogenated Castor Oil, Synthetic Wax, CI 77491, Copernicia Cerifera Cera, Polyglyceryl-4 Diisostearate/Polyhydroxystearate/Sebacate, CI 77492, CI 19140, CI 77499, Disteardimonium Hectorite, Tocopherol, CI 15850, Propylene Carbonate

    Lipliner "Warm Clay"
    Lipliner "Warm Clay"
    Lipliner "Warm Clay"
    Lipliner "Warm Clay"
    Lipliner "Warm Clay"